ourss ?

esplsso?

Don't go with rsspublica, no matter what the masses tell you.

227rss

newsgrass has good albert ayler connotation

Newsgrass is the best of the lot. It's a feed aggregator for stoned college kids at 4 am. Rsspublica is a cross between a fascist state and a bad clothing brand for middle-tier office workers.

Newsgrass will not play well in Peoria, and if you want this thing to truly scale, it will need to not alienate people who may not consider themselves "Newsies."

"Hey, have you tried out Newsgrass?"

"Yeah, I heard about it. But I just watch the news on TV."

"Well, I mean it's not really about news ... it's just ..."realizes that other person isn't paying attention

That's a sweet new picture, ANP. But the fact is that you don't want to start out by playing to Peoria. You don't want a bland, anyone-gets-it kind of site, you want a heavily jargonized site that middle-of-the-roaders have to struggle to understand. Niche it, get it used heavily by a small group, then make everyone else clamor to get in. That's the standard approach to taking over the world in 2007. Not that newsgrass is the best name in the world. I just think it has more promise that rsspublica.

We're talking about the name, not the site functionality. And unless the company wants to do a massive rebranding effort and go through this exercise again in 18 months, the name needs to not be niche.

Agree that rsspublica is not not not a good idea. But anything with "news" in the URL is too reductive.

As for "Niche it, get is used heavily by a small group, then make everyone else clamor to get in." Yeah. Not borne out by that many case studies, I'm 'fraid. As much as I would like it to be so. Because if this statement were true, my .com wouldn't have failed only to have the similarly-featured delicious become a huge success a few short years later.

Re: newsgrass, we (I?) just got a chuckle out of turning "weak / strong" into "mow it / grow it"

Okay, so we disagree about niching and how often that idea has been borne out. But we do agree that rsspublica is bad. And I kind of agree with your point about "news" being too reductive. Though I love "mow it/grow it". And I love how Brett is now referring to himself in the plural. As far as your startup failing where delicious succeeded, we all have startups like that in our past, and there are lots of reasons for this. The most important one, and most overlooked one, is timing. The delicious idea succeeded when it was time was ripe for it. Mow that or grow that.

That last sentence makes no sense. I'll now stop drinking coffee.

Fuck, don't I have work to do?

As my friend, felonynutbrain, used to say, "By 'we,' I assume you mean you and the mouse in your pocket." The funny thing was, he was right.

Yeah, i don't think any of you are very funny.

Eh? Did Mister Ed just say something?

"mow it / grow it" reminds me of a reality tv show idea -- a mashup between fear factor and elimidate... "fuck it / eat it."

(take it back, amos)

'groupink' 'newser' 'digrssion' 'verss' 'chorss' - like chorus - or maybe 'corss' 'morss' 'crosstalk' 'arsshole' ok, i'm done...

digrssion i personally like. groupink makes me nervous. (GrowPink? GroupThink?).
i'm pretty sure thrssty and frsst and brsst and all that sheeite are already taken.
let's think big. who here knows chinese? this opens up all sorts of "LSS" possibirities.
good luck dudes.

Thanks for all the ideas. We knew you creative types were the perfect people to ask, and we think we've decided on a name. Brett is going to make an anouncement. Shhhhhh. Please be quiet... (cough) Brett?

he was rocking his balls off on stage a few hours ago - where the hell is the big announcement?

Apologies to all of you newsgrass smokers, postwavers, and rsspublicans but the survey results confirmed our suspicions... We came up with some really crappy names.

So, what the heck. Our awesome lawyer convinced us that our trademark woes aren't all that serious and a .com is so last boom anyway. We're keeping Esprsso.

Now on to victory.

Brett. Shit. My family owns that on VHS. And. On vinyl.

O.K. but I still liked TrssCompacter

so...all that and you're still a fucking coffee. I liked the arsshole idea or Reindeer moSS,

fleed.com

Good one. Makes me want to scratch myself.